Acquire. Optimize. Publish Mini Games Worldwide.
MASA MEDIA GROUP is a U.S.-based game technology company with 8 years of operations. We specialize in performance media buying, creative testing, and data-driven optimization for HTML5 and lightweight casual games.
Performance Trend
Top Regions
Built for HTML5 and Lightweight Casual Game Growth
End-to-end capabilities to acquire users, improve game economics, and publish casual games globally.
Performance Media Buying
Data-driven acquisition across major advertising platforms with campaign structures tuned for installs, ROAS, retention and sustainable player value.
Creative Testing and Data Optimization
Creative iteration, funnel analysis, cohort insights and live operations feedback loops that turn lightweight casual games into scalable products.
Mini Game Development and Publishing
Technical development, localization, market preparation and publishing support for HTML5 games built for fast access and broad global reach.
Our Service Advantages
Experience, reputation and operational discipline across advertising, development, analytics and global publishing.
U.S. Operating Record
Eight years of U.S. operations with a stable business presence and partner-first operating rhythm.
Major Platform Experience
Hands-on buying experience across major advertising platforms and many game advertising categories.
Technical Development Team
A professional engineering team familiar with HTML5, lightweight casual game pipelines and rapid iteration cycles.
Game Data Operations
Operational experience in game data tuning, retention analysis, monetization improvement and campaign feedback.
Excellent Reputation
Long-term collaboration habits, responsive communication and a reputation-focused approach to partner relationships.
Global Publishing Background
Publishing team members with experience from leading global publishing companies and cross-market game operations.
Portfolio-Style Game Examples
Representative HTML5 and lightweight casual game categories used to show the visual range MASA MEDIA GROUP supports. Specific shipped titles can be added when provided.





Let's Grow Your Game - Together
Share your HTML5 or lightweight casual game goals. Our team will respond through the business email below.