Acquire. Optimize. Publish Mini Games Worldwide.

MASA MEDIA GROUP is a U.S.-based game technology company with 8 years of operations. We specialize in performance media buying, creative testing, and data-driven optimization for HTML5 and lightweight casual games.

8+Years in operation
70+Performance channels
200+Markets and regions
Campaign Overview HTML5 casual game portfolio
Spend$1.62M+18.6%
Installs482K+23.4%
CPA$3.36-14.7%
ROAS3.48+27.8%

Performance Trend

Top Regions

United States 32%
Brazil 18%
India 16%
Indonesia 12%
HTML5 runner game example
Skyline RunnerRunner
HTML5 puzzle game example
Jewel LinkPuzzle
HTML5 idle tycoon game example
Idle FactoryTycoon
HTML5 arcade racing game example
Coast RushArcade
HTML5 physics game example
Bounce CannonPhysics
U.S.Company operated from California
8+Years in operation
150+Publishing partners
70+Ad networks and channels
200+Markets and regions
DataPrivacy-first operations

Built for HTML5 and Lightweight Casual Game Growth

End-to-end capabilities to acquire users, improve game economics, and publish casual games globally.

Performance Media Buying

Data-driven acquisition across major advertising platforms with campaign structures tuned for installs, ROAS, retention and sustainable player value.

Creative Testing and Data Optimization

Creative iteration, funnel analysis, cohort insights and live operations feedback loops that turn lightweight casual games into scalable products.

Mini Game Development and Publishing

Technical development, localization, market preparation and publishing support for HTML5 games built for fast access and broad global reach.

Our Service Advantages

Experience, reputation and operational discipline across advertising, development, analytics and global publishing.

8Y

U.S. Operating Record

Eight years of U.S. operations with a stable business presence and partner-first operating rhythm.

AD

Major Platform Experience

Hands-on buying experience across major advertising platforms and many game advertising categories.

DEV

Technical Development Team

A professional engineering team familiar with HTML5, lightweight casual game pipelines and rapid iteration cycles.

OPS

Game Data Operations

Operational experience in game data tuning, retention analysis, monetization improvement and campaign feedback.

REP

Excellent Reputation

Long-term collaboration habits, responsive communication and a reputation-focused approach to partner relationships.

PUB

Global Publishing Background

Publishing team members with experience from leading global publishing companies and cross-market game operations.

Portfolio-Style Game Examples

Representative HTML5 and lightweight casual game categories used to show the visual range MASA MEDIA GROUP supports. Specific shipped titles can be added when provided.

Runner game visual
RunnerFast onboarding and broad appeal
Puzzle game visual
PuzzleRetention loops and creative testing
Idle tycoon game visual
Idle / TycoonProgression and monetization tuning
Arcade racing game visual
ArcadeGlobal campaign adaptability
Physics game visual
PhysicsLightweight fun and shareable mechanics

Let's Grow Your Game - Together

Share your HTML5 or lightweight casual game goals. Our team will respond through the business email below.

U.S. Address150 N FIRST STREET, SUITE 400 #3071, SAN JOSE, CA 95131
Singapore Address9 TEMASEK BOULEVARD, SUNTEC CITY TOWER 2, UNIT 04-03, SINGAPORE 038989